11/7/2022

Tura Scandinavia takes over the distribution of Happy Plugs

The collaboration between Tura Scandinavia and Happy Plugs is now significantly expanded as Tura Scandinavia takes over distribution in Scandinavia. With this move, Tura Scandinavia strengthens its position as one of the leading distributors of home electronics accessories in the Nordics.

This is undoubtedly a well-known brand being added to Tura Scandinavia's product portfolio. Happy Plugs has successfully provided the market with products where the combination of fashion and technology has been at the forefront for many years. In recent years, the business has mainly focused on headphones and wireless products.

"We want a partner who takes responsibility for our range all the way to the customer. This is where Tura stands out compared to other distributors. They have an active sales force in all the Nordic countries. In addition, logistics is something that really needs to work, and in our opinion, Tura is the perfect partner for that," says Peter Klagsmark, CEO of Happy Plugs AB.

"It feels great that we are now taking the step fully with Happy Plugs, which means that we are taking care of the entire Scandinavian market. Their range complements our current one very well, and we believe that we will be able to continue the journey that Happy Plugs has started," says Stefan Eriksson, CEO of Tura Scandinavia.

Contact person for everything related to our headphone business is Lucas Seglert.

Email: lucas.seglert@turascandinavia.com
Mobile: +46 70-531 31 24