8/18/2023

Tura has entered into an agreement with Altec Lansing

Tura Scandinavia AB has entered into a strategic agreement with Altec Lansing, the iconic global consumer electronics brand renowned for its groundbreaking audio products. This collaboration signifies a significant milestone for Tura, as it expands its distribution network to cater to the entire European market.

Since its inception in 1927, Altec Lansing has consistently been synonymous with delivering superior audio quality and innovative design. Altec Lansing has remained a trailblazer in the audio industry, earning its position as a trusted name among music enthusiasts worldwide.

Isaac S. Franco, CEO of Altec Lansing, is enthusiastic about the collaboration: "At Altec Lansing, our passion has always been to provide people with an extraordinary auditory experience that transcends boundaries. This partnership with Tura allows us to enhance our global presence and share our commitment to quality sound with an even wider audience. We are excited to collaborate with Tura and replicate the success we've had in the American market on a global scale. Tura's dedication to excellence and innovation aligns with Altec Lansing's brand values. With branches spanning Norway, Denmark, and Finland, Tura is poised to facilitate Altec Lansing's expansion into the Nordic market and beyond." "We are very pleased with the agreement now established with Altec Lansing. An agreement that entails taking care of and supplying the entire European market with these quality products. A highly inspiring challenge that we look forward to embracing," says Stefan Eriksson, CEO of Tura Scandinavia.

For more information, please contact:

Stefan Eriksson, Tura Group AB
stefan.eriksson@turascandinavia.com
+46 73-351 52 71

About Altec Lansing

Since 1927, generations of music enthusiasts have recognized Altec Lansing as a premium brand consistently delivering high quality and rich sound across a range of audio products including headphones, earphones, speakers, home and car audio, DJ speakers, turntables, mobile accessories, and more. Altec Lansing is a blend of exquisite design aesthetics and incredible sound. Those who know sound, know Altec Lansing.

About Tura Scandinavia

Tura Scandinavia AB is a leading Nordic distributor primarily of accessories in consumer electronics: audio, video, mobile, data, photography, TV, and gaming. Additionally, a wide range of products within children and baby items as well as home and household products are also distributed. A significant portion of the business volume also comprises products in photography and video for professional users as well as equipment for the graphic industry. The company strives to be the obvious choice for all customers when it comes to choosing a distributor. For our customers, we strive to be the best and most inspiring partner. The business was founded in Gothenburg in 1976. The headquarters is located in Kungsbacka, with a logistics center in Nässjö, Sweden. Furthermore, there are branches in Norway, Denmark, and Finland.